Tips on Communicating Effectively

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Communicating effectively requires thinking clearly about what is needed from the other person, avoiding aggravation or retaliatory arguments, engaging the other person in a calm manner, and getting clear feedback on issues. Come to a mutual understanding on a topic during a conversation with tips from a marketing and business management professor in this free video on communication skills.

Part of the Video Series: Business Management Tips
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Video Transcript

Hi my name is Mark and we're going to look at tips on communicating effectively. Clear communication is often very difficult, especially when you're emotionally involved in a particular issue or subject. So you need to really go through various stages prior to engaging in communication. One is what is the issue at hand. If it's a very deep one, then you need to take some timeout and think clearly what it is you want or need from the other person. Then you need to basically get the person who's involved in this debate or issue or argument in front of you in a relaxed atmosphere. It's sometimes very difficult to do but maybe somewhere quiet or calm and ensure that that person's point of view is obviously heard and listened to. You don't really want to be going about this in a way that is going to cause aggravation or retaliation. So the purpose is one, think about what you want and obviously think from the other person's perspective as well just to make sure that you're as well prepared as you possibly can be. This can take time, maybe a day or two or some hours and think and really clearly thought through. Then you need to engage the other person ensure that they are sitting with you as I said in a quite, calm place and ask them their issues or their views on the situation. There's no point in launching into the situation from your perspective in potentially an aggressive way because nothing will be achieved. But if you invite that person to their views on the issue, then you'll get clear feedback as to the other perspective. Then of course once you've got that out in the air, you need to think about considering issues about how you can both achieve what's at stake. And together you should be able to come to some point of mutual understanding or agreement or compromise even. And from that point, you should be able to move forward with the burden of what's been over your shoulder or around your neck for a period of time, hopefully, now clear and together you can forward in a positive direction.


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