Swarovski is the brand name of popular crystal pieces, fashion accessories and luxury goods manufactured by Swarovski of Austria. Swarovski is a respectable trademark known within the luxury jewelry business. Swarovski crystals are well-crafted, high quality crystals. Knowing how to spot a fake Swarovski crystal will help you save money on fake crystal products that use the Swarovski trademark.
Look for the official Swarovski hologram sticker on the packaging. A genuine Swarovski packaging will have an authenticated silver hologram sticker with the words in caps: "SWAROVSKI ELEMENTS."
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Look at the shape of the crystals. The height, width and slope of a Genuine Swarovski crystal are consistent. Since Swarovski crystals are machine cut, each crystal is similar. An imitation will have different dimensions and will not have a uniform cut.
Look at the quality of the surface of the crystal. A genuine Swarovski will sparkle and have no scratches, fogginess or swirl marks. An imitation crystal will appear foggy and have scratches and swirl marks.
Look inside the crystal for bubbles. Genuine Swarovski crystals are clear. Imitation crystals will have bubbles.