Differences Between U.S. & European Fashion

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European and United States fashion are quite different, especially with regards to where they take their inspiration from. Find out about the differences between US and European fashion with help from an experienced fashion professional in this free video clip.

Part of the Video Series: Fashion Trends & Tips
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Video Transcript

Hello, my name is Amy Newton, and I’m going to discuss the differences between U.S. and European fashion. A major difference between the two nations is that Europeans take their style from the top of the hierarchy of fashion in London, Milan, and Paris, and essentially create iterations of couture designs which disseminate down to mainstream fashion. This is largely because Europeans dress for style and appearance, whereas Americans dress more for comfort. True American style is much more casual – we see this especially during the 20th century, where lots of U.S. styles came from popular culture, street wear, and even factory workers. When I think about America’s contribution to fashion, I think of Levi, the blue jean that really took off in the ‘70s. That said, some of the top European designers have included more casual and wearable pieces to extend their footprint into the U.S. Fro-Nationale style is really a mix of the avant garde and couture nature of European fashion, mixed with a casual element to make it wearable. An example is the romper that Becky is wearing from the spring/summer ’14 collection. This is casual in its style as a romper, but incorporates the detail and sort of wilder elements of more avant garde garments – a perfect illustration of global fashion.


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