What Has Marketing Provided to Our Economy and Our Lives?

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Marketing is a very important aspect of both our economy and our lives, even if you don't necessarily realize that yet. Learn about what marketing has provided to our economy and our lives with help from the principal change agent at Vince Rogers & Associates in this free video clip.

Part of the Video Series: Business Success
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Video Transcript

Hello, this is Vince Rogers with Vince Rogers & Associates. Going to talk to you a little bit about how marketing benefits our society and how marketing benefits us. We all know how marketing benefits businesses. Marketing leads to businesses having increased revenues, increased sales, increased profits, but what's in it for us? A lot of people don't understand exactly how marketing relates to, you know, the general increase of welfare for individuals. Well, marketing does three things for society, and it does these three things because of competition. Competition leads to businesses providing good customer service, a wide variety of products, and lower priced products. All these things leads to higher employment, greater business success, and greater tax collection by the government. All these things lead to us having welfare and a greater standard of living. So, this is Vince Rogers with Vince Rogers and Associates, and that's a little bit about how marketing benefits our economy and benefits our lives.

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