How Can I Sell My Own House?

Real estate agents are a great resource when selling your home, but the commission can be steep. You can sell your home without the help of a real estate agent. Depending on your real estate market's demand, there may be opportunities to reap a greater profit.

  1. Preparation

    • Before placing your house on the market, prepare it for viewing. Prospective buyers will want to visit to look it over. Now is the time to make cosmetic repairs. For example, fixing a broken door knob or replacing the caulking on your kitchen counter. Organize your closets so that buyers can see the depth of your storage spaces. Tidy up the yard and paint if that hasn't been done for several years.

    Photos

    • Selling your own home means marketing your home yourself. Buyers need to see pictures of your home, but not just any pictures will do. You are selling your home as a great investment and place to live. Take photos that reflect this fact. Be sure you get shots of your house from the street with your lawn manicured and take photos of the house's best features. Make sure the lighting is adequate for your photos.

    Listing

    • List your home for sale in the classifieds, real estate publications and through online. Place a "For Sale" sign in your yard to capture the interest of drivers passing by. Include your phone number and general information about your property. Posting flyers at a local library, community grocery store or church can be helpful in advertising your listing. Let friends and family know your house is on the market and to refer you in case they learn of someone looking to move into your area. Explore a flat-fee listing on the Multiple Listing Service in your area, which is what real estate agents use to market houses.

    Quick Sale

    • The speed at which you sell your home is contingent upon your local real estate market. Your house will sell more quickly in markets with high demand. Find out the average Days on Market (DOM) through a local or online real estate journal. A quick phone call to a local real estate agent can also help you to find out the current DOM for your area. If the DOM is high, you may opt to sell your home to an investor at a discount rather than wait months for your home to sell. Visit a National Real Estate Investors Association meeting in your area to network with prospective buyers. Savvy investors can assess your home, make a decision and close quickly.

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