How to Attract Googlebot

One of the most important factors in attracting traffic to your website is to encourage Google's "Googlebot" crawlers to check out your page. Frequent site-crawls encourage better page rankings and keep your content up-to-date in the search engine as well. There are several simple techniques for attracting the attention of the "Googlebot" crawlers.

Instructions

1. Create new content for your website. The more content you create, the more frequently your site will be crawled. High-quality content usually wins in a battle for search ranking, so add a blog or news page to your website and update it a few times a week.

2. Build a Google sitemap. You can do this through Google's webmaster tools and some publishing platforms, such as WordPress, offer plug-ins that can do it for you. A sitemap makes your site easier to crawl and can have a positive impact on your ranking.

3. Construct a strong network of back-links for your site. Back-links are links that lead to your website from another site and they are one of the most important tools for establishing search ranks. You can earn back-links by participating in link shares and buying links on popular sites, but the most effective method is to create interesting content that readers will share across the web.

4. Create a photo album on a website such as Flickr or Photobucket and use it regularly to post images related to your business. Photo albums create vital back-links to your website and they also encourage the Googlebot to re-scan them when they are updated.

5. Create an RSS feed for your website. RSS feeds enable users to subscribe to your website and its content, and RSS updates happen automatically whenever you publish. These are excellent methods for sending the Googlebot in your direction.

6. Ping your site and its links. Several websites will allow you to enter a bunch of URLs that contain back-links to your site as well as content from your site. Pinging alerts Googlebot that something has changed and it should check your page out.

Tips & Warnings

• Avoid so-called "black hat" search engine strategies, as they may result in ranking penalties or even being banned from Google's search results.

References

• Smart IT Consulting: The Top-5 Methods to Attract Search Engine Spiders
• Search Engine People: 5 Unique Ways to Make the Google Bot Your Best Friend