A counselor’s personal disclosure statement — also known as a professional disclosure statement — is one of the earliest forms of contact a counselor has with prospective clients. It is both a marketing device and a formal introduction of the counselor’s qualifications. The letter usually includes fees charged for services. The fees often come at the end of the letter, after the counselor has described his experience and education to the client. There are no explicit rules to follow when drafting your letter. Make it personal, being sure to consider the impression your letter will make on potential clients.
Outline the main headings you want to include in your letter. Common headings include Education and Experience, Counseling Approach, Client Rights and Responsibilities, Counselor Responsibilities and Fees.
Divide the main headings into subheadings as necessary, and include bullet points that list key information that needs to go into each heading and subheading. Under Education and Experience, for instance, you could further divide that section into Degree and Accreditations, License and Areas of Training.
Draft the statement as if you were writing a letter directly to a prospective client. Use your outline as a guide. The tone of your letter should match your counseling approach and demeanor. The tone should convey to the readers your ability to handle their problems and give a sense that you care personally for each of your clients.
Include your office and contact information at the top of the page. Title the document Personal Disclosure Statement. Print the letter on professional letterhead.