How to Make the Most of Your Lia Sophia Starter Kit


The Lia Sophia Starter Kit includes a selection of Lia Sophia jewelry for display at parties, and materials for you, the seller, to use while preparing for parties, running parties and fulfilling party orders. These materials include catalogs, invitation postcards, hostess envelopes, guest lists, show summaries, customer selection tickets, wishlists, a display tray and cloth, foam inserts, a kit bag, talking point cards, a ring sizer, and a quick start guide. While substitutions can occur, kits remain basically the same from year to year outside of the jewelry selections included. Making the most of your Lia Sophia starter kit requires using it to generate the most revenue at the lowest cost possible.

Separate the items in your starter kit into groups based on their function. All of your Lia Sophia jewelry, display pieces and representative specific forms should be stored separately from the guest list and invitation postcards intended for the hostess envelope.

Separate your representative materials into two additional categories: materials for you only and materials for you to hand out at the party, such as wish lists and customer selection tickets.

Prepare the six hostess envelopes included in your starter kit immediately so that you can focus on signing up party sponsors. Each hostess envelope should include a current catalog for the hostess to peruse and show to friends who are interested in her upcoming event, a guest list and at least 10 invitation cards for the hostess to send to friends. You may also include a couple of customer selection tickets in case the hostess has friends who cannot make the party but want to order merchandise.

Organize your jewelry and hostess materials within your kit bag. If your jewelry requires additional organization beyond the basic trays provided with the kit, use small resealable sandwich bags to separate individual pieces.

Book your first party and provide the hostess with a hostess envelope. Prep a small party form folder for yourself that includes a dozen selection tickets, a dozen wish list sheets, and two show summary and hostess selection forms. For most parties, this is more forms than you will need, which provides immediate backup if someone needs a duplicate, but you should still take additional copies of each form and store them in your larger kit bag in case they are needed.

Provide each person at the party with a customer selection ticket, a pen and a wish list prior to showing your jewelry.

Hand out a selection of Lia Sophia catalogs to each party-goer if there are less than 10 guests, but when there are more than 10, place a handful of catalogs on a coffee table and encourage guests to browse at their leisure before, during and after the show. To maximize your kit, you need to retain your original 20 catalogs as long as possible and, hopefully, stretch them over the initial six parties you host. Some guests may want to take catalogs home and you should let them, but try to sell the customer on ordering at the party to ensure that any jewelry purchases are placed through you.

Collect your catalogs and any unused wish lists or customer selection tickets after the party ends. Retain these for use in your next event.

Compile your orders on your show summary and hostess selection form. Remember that accuracy is more important than neatness because you do not submit your orders to Lia Sophia with these forms. You submit your orders to Lia Sophia online.

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