How To

How to Advertise Your Rental Property

Contributor
By eHow Contributing Writer
(12 Ratings)

Spread the word about your available rental property! Here's how to let people know about your place.

Difficulty: Moderately Easy
Instructions

Things You'll Need:

  1. Step 1

    Place a "For Rent" sign with your phone number at the site of your rental property to attract drive-by applicants.

  2. Step 2

    Place a classified ad in your local newspaper with your phone number, briefly describing the property's basic features, monthly rent, any security deposit and the availability of the unit. Contract with the paper to run the ad for a specified length of time. Also consider placing the ad on an Internet rental site.

  3. Step 3

    Prepare and place announcements or flyers about the availability of your rental property on bulletin boards in local shops, businesses, churches and community centers.

  4. Step 4

    If your rental property contains more than one unit, inform current tenants about the vacancy and ask them to spread the word to friends and family.

  5. Step 5

    Inform your friends and business associates about the availability of the rental property to take advantage of word-of-mouth advertising.

  6. Step 6

    Consider holding an open house to showcase your rental property to prospective tenants.

Tips & Warnings
  • Take advantage of free advertising through community bulletin boards and personal referrals.
  • Ask your local newspaper about discounted rates on classified ads that run for an extended period.
  • Classified newspaper advertising can become expensive if your ad is too lengthy or runs for an extended period of time.

Comments  

| View All 26 Comments

CandisLynn said

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on 5/19/2009 This is great advice, but I also agree with the other commenters that online advertising for your rental property is a must. You can use places like Craigslist (http://www.craigslist.org/) to post a listing, or RentShout (http://www.rentshout.com/) which posts rental listings to multiple places across the web.

ponyboy96 said

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on 2/4/2009 I disagree with the article. I think the best place to advertise a rental property is online. I haven't personally used the sites that were mentioned before or even heard of them. When I was a property manager we used to list our properties on rentals.com and rentalhouses.com. Those are the largest sites in the country. We used to rent our properties in days using those.

Other than that, a For Rent sign in the yard works sometimes, it just depends on the location of the property. Newspapers are overpriced and a waste of time, very few people are subscribing or reading the print edition these days. Flyers can work in the right situations. Open houses are for homes for sale, we never did those for rentals. I know people that have tried that and it wasn't effective. Word of mouth is also good. Again, online is your best bet.

pgoldtho said

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on 1/4/2009 Try visulate.com if you are based in Central Florida

JohnAtkin said

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on 12/5/2008 Sorry I meant to put a link there if possible: http://www.RentalAndVacationHomes.com

JohnAtkin said

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on 12/5/2008 Try www.RentalAndVacationHomes.com - Sarasota, Florida - appears high on the search engine rental home criteria.

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