How to Make a Small Business Plan

A business plan is a map to your small business's success, so it should be clear and thorough. Each plan is different, but all should include some essential components that can entice investors to help your small business get off the ground.

Instructions

1. Begin with an executive summary that describes your business and offers a brief synopsis of the findings and components of the rest of the business plan. It should give an investor a clear idea of why the business is starting and what it seeks to accomplish. It should be no more than four pages.

2. Follow with a company analysis, which will explain how the company is structured and identify its chief officers for each position. It should also explain why you think the business will succeed in the current economy.

3. Complete an industry analysis. This analysis identifies local competitors and how they can affect your business. It should explain the size and type of business you are trying to attract and other industries you may be in competition with.

4. Write a customer analysis. This describes the people you are trying to attract with your business and those who would be most likely to be your patrons. Whether you are soliciting the thirty-something market or the retiree market, you should explain why your product or service would appeal to your target group or groups.

5. Conclude with a summary of why you think your business will be a success and include information about the amount of money you will need to begin and maintain your business through its beginning months.

References

• Business Plan Elements