Businesses frequently operate under a trade name. In Minnesota, this is referred to as an assumed name. Minnesota businesses that choose to use an assumed name rather than the legal name of the owner, partnership, corporation or LLC must register the assumed business name.
Filing Assumed Names
To register a business name in Minnesota, file a Certificate of Assumed Name with the Minnesota Office of the Secretary of State. Before you file, use the business name search tool on the SOS website to verify that your chosen business name does not duplicate an existing name. You can file the certificate online on the same website and pay the fee using a credit or debit card. Certificates have to be published in a newspaper for two successive issues. A list of qualified newspapers is available on the Minnesota SOS website. The newspaper will send you an affidavit verifying publication that you keep for your business records. Assumed names have to be renewed each year. Renewal is free as long as you don’t let the registration expire.