How to Rank Higher in Search Engines

It's every website owner's dream to appear first in the listings on popular search engines like Google, Yahoo and MSN. Many people try to increase their page ranking on search engines but fail. You have to know how search engines work and what they look for in order to increase your ranking.

Instructions

1. Create a links page. The more relevant sites that you link to, the higher the chance that someone will link back to you. The more links you have back to your site, the higher importance search engines place on your site.

2. Submit your site to search-engine directories. Submission to most directories is free, and it creates a link to your site. The more links, the higher your ranking. For a comprehensive list, please see the resources listed in this article.

3. Create fresh content on a regular basis. The more content you have, the higher chance you have of someone linking to something useful. You can create a blog, e-zine or newsletter and then use forums and related directories to drive traffic. By regularly updating, you can keep viewers coming back regularly.

4. Position yourself as an expert. By writing articles, posting videos, or recording audio and including your website information, you can gain links by submitting the information to related directories. You can submit articles to websites like EZine article distribution or Buzzle and place a link to your site in the article. This creates another link to your site from an outside source.

5. Use keywords. Your top keywords should be listed in your web page title, your H1 header and throughout your content. They should appear on every page near the top and, when appropriate, throughout the text on the page.

Tips & Warnings

• Link to everyone regardless of their page ranking.

Resources

• Search engine directories