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How to Start a Florist Business

Contributor
By Abby Hall
eHow Contributing Writer
(2 Ratings)
Start a Florist Business
Start a Florist Business

Owning your own business can be a great opportunity to gain financial freedom and rid yourself of a dead-end job. There are many different businesses you could begin including a floral company. Of course since it is a business that involves live products it is important that you learn in advance how to start a florist business. Read on to learn how to start a florist business.

From Quick Guide: Introduction to Florists
Difficulty: Moderate
Instructions
  1. Step 1

    Determine what type of floral business you want to start. Before you can actually begin your floral business you need to determine exactly what type you will open. Most people opt to open a retail florist business since this allows them to serve customers and complete floral arrangements. However the opportunity does exist to start a wholesale business that is responsible for growing flowers and providing them to retail stores.

  2. Step 2

    Find a location. Once you’ve determined what type of florist business you plan to open you can find a location. A retail florist business should be located in a high traffic area that allows customers easy access to the store. On the other hand a wholesale business generally does better in locations with lots of growing space.

  3. Step 3

    Purchase the necessary equipment and supplies. Providing proper care of the flowers and plants in your business is your top priority in running a flower shop, and it is important that you have all the equipment and supplies necessary. A retail business requires a cooler to keep cut flowers from wilting too fast, while a wholesale business should have a greenhouse or other optimal growing space. You should determine what you need in advance and budget accordingly.

  4. Step 4

    Register your business. Starting a florist business requires many of the same procedures of starting any other type of business. Most states and cities require you to register your business, account for sales tax and more. Doing these things in advance will make the start of your business smoother and prevent potential legal trouble later on.

  5. Step 5

    Educate yourself. For some people opening a floral business doesn’t require any additional knowledge or learning since flowers have been a passion for them for many years. If you are not one of these people you should consider taking some horticulture classes or teaching yourself through reading. This will make you more knowledgeable about the different types of flowers and the care they need.

  6. Step 6

    Hire staff. Depending upon the size of your business you may need to hire staff to assist you. Not only can they provide service to customers and care for the flowers, but it may be beneficial to hire staff to take care of bookkeeping, accounting, legal matters or other areas of your business in which you have weaknesses.

  7. Step 7

    Market and advertise your business. After you have everything in place and ready to go, the final step is to bring customers in and begin making money. Marketing and advertising plays a key role in this since people must know about your business before they can purchase your products.

Tips & Warnings
  • There are a number of different marketing and advertising strategies you can incorporate to promote your business.

Comments  

missforty said

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on 6/26/2008 Visit other floral businesses and try to learn all you can.

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