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Step 1
Make sure you can clearly and concisely articulate your request. The best first step is to prepare and practice -- over and over -- an “elevator pitch,” so named because it is what you would want to tell a prospective investor whom you might meet in an elevator and with whom you would have approximately one minute to make a compelling case. This pitch is designed only to interest the angel so that he or she will want to talk to you further. It is not the request for funds.
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Step 2
Make sure that your elevator pitch contains all the important information that will make an angel investor excited enough to give you a meeting. It should identify the problem you’re solving and your solution. If you have intellectual property, make sure you mention it (no need to explain it). State the size of your market -- generally in people and dollar value -- and the portion that you are focusing on. Identify how much revenue you’ll have both initially and after 3-5 years. If you have prior experience as an entrepreneur, particularly growing a company mention it. If you have experienced members of your team, say it but you need not mention their names unless one happens to be well known. Finally, say how much money you want. Don’t ask for more than you need, but don’t ask for too little, either. Angels do not like to underfund entrepreneurs who run out of funds quickly and have to come back for more money.
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Step 3
Prepare a clear and concise Power Point presentation. Angel investors are used to seeing a Power Point. It is something that they can look at quickly to get a more complete view of your idea and how you want to commercialize it. Your presentation should consist of no more than 12-15 slides. It is something that they can look at quickly to get a more complete view of your idea and how you want to commercialize it. Your presentation should consist of no more than 12-15 slides. You are likely to get no more than 15 minutes to make your presentation and you should have no more than one slide per presentation minute. You might also prepare a narrative “executive summary” of approximately 2-3 pages.
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Step 4
Now you’re ready actually to find an angel group from whom to seek funding. A terrific source to identify angel groups is the Angel Capital Association, an alliance of many of the 265 angel organizations in the United States and Canada. Its members are listed under “Directory” on the ACA web site, www.angelcapitalassociation.org. There you can search nationally or regionally. Clicking on any angel organization’s name will take you directly to its web site. On that site, you will usually be able to find the key information you’ll need to see if that angel organization is right for you, including whether that group will review your request without charge.
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Step 5
Once you have identified the angels to whom you’d like to apply for funds, follow the instructions on those groups’ web sites. It is not inappropriate to seek funds from more than one group at a time. Each organization’s requirements are different, but usually you will have to complete an on-line application. Some angel groups will almost always give you a first -- short -- meeting, so long as your idea is not clearly unreasonable; others are more selective.
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Step 6
After the first meeting, the angel groups will select those potential investments that are the most attractive. If your investment finds interest, the angels will conduct due diligence to learn more about your business and, if that diligence is successful, you are more likely to get funded.















Comments
bummywear said
on 8/10/2009 Best of luck to all of us that are looking to obtain financial assistance in our start up endeavors. If any of you need something comfortable to wear while looking, visit www.worldwidecomfort.com
mlarson1495 said
on 7/5/2009
My product is software, I do not have a company established yet but will need one in the future. I have had a patent search done on this and there is nothing like it so it IS patentable. This product will be able to be marketed around the country and even around the world, there is no competition as of now.
I have had research done on this product, a marketability report done on this product and I have a business plan. I am offering investors a percentage of gross earnings for one year, this invention has the potential to make millions if not more per year. The investment that I seek will be used to file for the patent, for the development and marketing of this. I would expect the investor or investors to see a return in one year but i cannot guarantee that.
My name is Michael and my email is view.the.venu@gmail.com
Feel free to contact me I look forward to hearing from you.
Thanks
jim23503 said
on 3/15/2009 We have tried to find an investor or group, but it seems that all of the websites just want you to subscribe for a fee. In doing our due dilligence, we have found all of these to be scams. Sound advice has always been not to pay money upfront when you are trying to borrow money. Real investors would be interested in a bonfide idea without someone having to pay a fee for it. BTW, this is my "elevator pitch":YachtSmart, Inc is a Norfolk based yacht brokerage company with offices in North Carolina and South Carolina.We began in 1999, and have been profitable every year. Norfolk is actually a small market for what we do, so we are looking to expand our reach through franchising.YachtSmart is different from other yacht brokerages, in several ways; 2 that stand out are our unique 3 tiered listing program and our online auction program. As many yacht brokerages around the country are failing i
FrazzledNanny said
on 1/20/2009 Thanks for the article. I hope it helps somone in need ofan angel company. 5* RRC
soldiersofwar said
on 10/23/2008 Hi there let me explain my situation from the beginning and hopefully someone can help.My names Ben i live in the UK I've just terned 22 I've recently left the armed forces after completing four years. I've completed two back to back tours of Iraq on the front line.I'm now in the middle of setting up my own charity raising funds for injured troops my charity will also be involved in housing lads and helping them financially when they leave the forces. I'm extremely passionate about my charity and theres no way my charity is going to fail i received a call of one of my close friends a few weeks ago to tell me that one of our lads had took his own life. I think society believe if you haven't been physically injured then your okay this really is not the case mental illnesses are just as bad if not worse.Anyway I've tried approaching loan firms but because i haven't got a credit score they w