How To

How to Evaluate Your Website's Keyword Density

Contributor
By Virginia DeBolt
eHow Contributing Writer
(13 Ratings)

Using keywords on a web page helps the search engines understand what your pages are about and helps people who are searching for your information find you with a search. Using good keywords is one of the cardinal principles of search engine optimization. This article explains an online tool that will help you analyze keyword density.

Difficulty: Easy
Instructions

Things You'll Need:

  • A web browser
  1. Step 1

    Place keywords naturally on your web page using titles, headings, file names, URLs and within the paragraphs of a page. When checking on your keyword density, try to keep your keyword load at less than 7 percent of the total words on the page. Anything over 10 percent may set off alarms in search engines and actually hurt your search engine results.

  2. Step 2

    Go to the Ranks website to utilize their Keyword Density Analyzer tool. (See Resources below for link.)

  3. Step 3
    The Ranks Form
     
    The Ranks Form

    Fill in the form with the URL you want to analyze and list the keywords you are interested in checking.

  4. Step 4

    Results are exhaustive. You learn about keywords in titles, meta elements, alt text, headings, links, even bold and italic text. You get a percentage breakdown for the keywords in each of those categories, plus a percentage of keyword repeats as part of the entire page.

  5. Step 5

    The results also include a display as a tag cloud which shows you every term on your page in a size relative to its frequency of use.

  6. Step 6

    The results include keywords found with density between 2.0 percent to 15.0 percent, even if you didn't put them in the form when you began the analysis.

Tips & Warnings
  • Keyword stuffing (adding keywords in hidden ways or hundreds of times in a context that humans wouldn't want to read) is considered a dirty trick by the search engines. That's why you don't want to go above a natural, human readable context of about 10 percent with keywords.

Comments  

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on 11/19/2009 Great article. That reminds me that I need to optimize my articles. Thanks! 5 stars

Veesites said

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on 11/4/2009 Tammyfrost, if you go to my profile page at http://www.ehow.com/members/veesites.html?view=3rd you should see a small "Subscribe" button. All profiles have a way for you to follow certain writers on eHow.

tammyfrost said

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on 11/4/2009 Wonderful information, I looked for your "send message" link and I take it you get many online questions and you had the option removed? I wanted to follow your blog, have you thought about placing a followers button on there?

Veesites said

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on 10/28/2009 Chevalita, sorry I can't give you a free resource. You could use your browsers Edit > Find command to count words manually.

chevalita said

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on 10/27/2009 You link for the keyword destiny analizer takes me to the place, but it is a paid deal. Do you have any free options?

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