How to Create a Paid Podcast

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A paid podcast differs from a free podcast in that you will be charging your audience to view your content that is marketed and advertised through your Web server.

  • Obtain a commercial sponsor, preferably a major corporation or large business. This is the best way to generate revenue for your podcast.

  • Solicit donations from listeners.

  • Place advertisements on your Web site or blog. Google AdSense is one way to accomplish this goal. AdSense places ads on your Web site. Each time someone clicks on an ad, you receive a fee.

Tips & Warnings

  • As a podcaster, you don't have to worry about large overhead, and the revenue generated through your podcast will be mostly profit.
  • If you are able to generate a substantial listening audience, the chances of obtaining major sponsors for your podcast increases.
  • There is no geographic limitation to your listenership. Anyone in the world with a computer or mp3 player can potentially hear the show.
  • Make sure your content cannot be found for free elsewhere. Your podcast will not generate profit if your audience seeks other avenues.
  • Be sure to upload your podcast to your Web site in a binary format. In any other format, you will risk corrupting your file.

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