Who Invented iTunes?


Before his passing, Apple CEO Steve Jobs was the driving force behind most of Apple's big products, including the ubiquitous iTunes. Starting as a digital media player, iTunes has since grown to include a store featuring millions of songs, videos and apps. Pre-installed on every Mac and available for free for PCs, iTunes is one of Apple's foremost products and a necessity for iOS devices.

SoundJam MP

  • The iTunes app was originally developed by Bill Kincaid as SoundJam MP and released by Robin Casady and Michael Greene of Casady & Greene. The app was purchased and tweaked by Apple after Apple approached the company. Apple had been on the hunt for a good media player to use as a platform for iTunes, but rebuffed by other companies. Casady & Greene discontinued SoundJam, and Apple got to work preparing the app for its 2001 Macworld debut in San Francisco.

The iTunes Store

  • While iTunes as we know it includes a store for downloading music, videos and more, this was not always so. The iTunes store didn't launch until 2003, two years after the app's debut. The store started with a library of 200,000 songs, a number which according to Apple has exploded to over 43 million songs. The iTunes store also added video and movies in 2005 and apps for the iOS in 2008.


  • Photo Credit Justin Sullivan/Getty Images News/Getty Images
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