Summary: When printing books, some authors want a short run, some use on-demand printing and some use offset printing. Get a book printed and stay within a specific price range with tips from a publishing editor in this free video on book publication and production.
Paula Winters is the editor of Published by Westview, Inc. She has published authors throughout the United States and several foreign countries, working with authors self-publishing...read more
"Some of the authors who publish with us want a short run. A short run is when you print a number of books through a printer and it can be anywhere from one to say five hundred books, and then you pay for all the books upfront, and then you store them yourself. Unlike a print on demand where you print one at a time. No longer do authors have to have thousands of dollars upfront to order books or to have storage to keep their books. You can order one book, you can order twenty books, or you can order five hundred books. Print on Demand is sent digitally to the printer, and then they send the books out to you and you can order as few as one, and the price is still the same whether you order one or five hundred. Publishing companies have deals with print on demand companies that allow you to be able to do this as - and no other way before. Offset printing used to be the way to go with printing books, now it's pretty much used just for high volume printing. Because you have to print so many to get it in your price range. And so nowadays most people are going to self print on demand type printing, where you don't have to print thousands and thousands of books."
eHow Article: How to Get a Book Printed
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