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What Is an Advertising Photographer?

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Summary: An advertising photographer works alongside an ad agency in order to sell a specific product or service. Learn how advertising photographers work with art directors to create an advertisement in this free video from a professional photographer.

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By Anthony Maddaloni
eHow Presenter

Anthony Maddaloni is a professional photographer from Austin, Texas. A New York native, he moved to Austin 10 years ago after graduating from Purchase College in New York. He has...read more

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Video Transcript

"My name is Anthony Maddaloni, and I'm going to talk about what is an advertising photographer. An advertising photographer is a photographer that works alongside an ad agency, and what they're doing is they are creating an ad to sell something. It could be a car. It could be clothes. It could be just about anything that you are going to sell. The photographer works alongside an art director, and someone who writes copy or words promoting this project. It's a collaborative effort. All of you look at something, think about how you want to show something; what angle, what type of light. It's a pretty interesting process. And that is what an advertising photographer is."

eHow Article: What Is an Advertising Photographer?

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