What Is Important About Product Shots in Photography?

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Product shots feature a number of important elements, including the product itself. Learn about what is important about product shots in photography with help from an experienced director of photography in this free video clip.

Part of the Video Series: Photography Basics
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Video Transcript

Hi, I'm Dan Reinecke with Unknown Media. Today, I'd like to share some tips with you on shooting product shots. Now, the number one most important thing while shooting product shots is of course the product. Now, keep in mind your shadows. You're going to want to limit your shadows, keeping them to a minimum. The shadows can actually take away from the look of the product, you don't want that. Another thing is dimension. Don't shoot a product straight on and flat. Turn it to a three quarter angle and bring some depth into your product. Another thing is the lighting. Don't use colored gels on your lights. They're going to alter the appearance of your product. You don't want that. Keep it as natural as possible. Now, a good rule of thumb while shooting clothing, use clips, keeping the wrinkles to a minimum. Those will make your clothes look really good in your shots. These are just a couple of tips for shooting product shots. I'm Dan Reinecke, take your best shot.

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