Retail is the most popular form of sales. It can also be the most challenging. Just about everything we buy is at a retail price. The follow steps will show how to get an edge on the competition, in result increasing your sales production. You will also learn how to improve and manipulate what you already have without making major additions.
Take pictures of your current layout or floor plan and print them.
Go and take pictures of your competitions set-up and print them. Be sure you choose the most productive competitor.
Adjust your layout to there's but with slight noticeable differences.
Launch a special promotion that beats your competitors price. Establish a price matching system. Send a mailing to your patron list announcing your new promotion and price matching service.
Ask each of your customers for their email address and create a bi weekly email campaign promoting current specials.