Mobile Development Strategy

Mobile Development Strategy thumbnail
Businesses need to address mobile users with a specific development strategy for content delivery.

When crafting a mobile development strategy, Web designers and developers should aim for simplicity. Open standards should guide development choices and follow the best practices for mobile design dictated by the World Wide Web Council.

  1. Compatibility

    • Aim to support as many devices as possible, with an emphasis on the devices with the most users at the time the mobile website launches. Use quality assurance testing on emulators and mobile devices to ensure compatibility. Welcome feedback from usability testers and listen carefully to their problems and frustrations.

    Streamlining

    • In mobile development, function should trump form. Mobile websites should have no frills; avoid the bells and whistles typically acceptable on a website for desktop Web browsers. Keep in mind users accessing your website from a mobile device want to find information quickly. Use as few images as possible and replace complicated graphical navigation menus with straightforward hypertext. To ensure the fastest loading times, design with low bandwidth users in mind. Minimize the use of scripts and content that must be delivered by Web browser plug-ins.

    Validating

    • Remember that readability and usability never go out of style. Check all markup with a third-party validation service. Standards-based design means that, as Web browsers advance, your website will continue to function as intended.

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References

  • Photo Credit cell phone in macro image by Alexey Klementiev from Fotolia.com

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