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Summary: The Kwanzaa principle of Ujamaa focuses on building community businesses together. Learn about the principles of Kwanzaa in this free holiday celebration video from an authority on African-American culture.
Masequa Myers is the founder and CEO of Masequa Myers & Associates, a full service production and consultation company specializing in the arts and multimedia. Myers’ additional skills...read more
"Hi, I'm Masequa Myers and we will talk about the fourth day of Kwanzaa. And as you can see, we have been alternating our candles for each day of the Kwanzaa celebration. We are now on the fourth day of Kwanzaa, ujamaa. Ujamaa, cooperative economics. Cooperative economics. The definition is to build and maintain our stores, shops, businesses in our community and to profit from them together. Ujamaa. And when the lighter of the candle for the principle for the day of Kwanzaa lights and says, "ujamaa," you repeat, "ujamaa," and when the English definitions is said, "cooperative economics," all those in attendance repeat, "cooperative economics." Ujamaa. In our next clip, we will talk about the fifth day of Kwanzaa and the fifth principle of Kwanzaa."
eHow Article: Seven Principles of Kwanzaa: Ujamaa