MMA Logo Ideas
It's said that a picture is worth a thousand words, and this is especially true in the case of promotions. Whether you are looking to promote a mixed martial arts studio, an MMA event, a team or yourself as a fighter, having a logo to effectively market yourself is an important element.
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The Creative Process
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Make a list of attributes and defining characteristics of your MMA style, and visual cues for each.
Take a few minutes to think about the attributes and defining characteristics of your MMA style. Come up with a word for each attribute and write it down.
Reviewing the list of words. You'll come up with some initial visual thoughts for each word. You don't have to be a great artist, just make some basic sketches of the visuals. You can find photos of the elements if your drawing skills aren't up to par.
You may come up with a silhouette of a fighter or fighters, a symbol or flag denoting your fighting style or origin, a selection of colors you like, symbols representing strength, perseverance, courage or determination. An effective MMA logo generally conveys a sense of pride and purpose, with a legible font for any associated text.
Developing Your Big Idea
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Make basic sketches of your ideas incorporated into one unified rough concept to bring your MMA logo to life.
Looking at the visuals you came up with, think about how all of the elements might work together as a complete concept. Keep in mind how the logo will be used. If you are looking to have the logo made into a patch, keep the size, amount of detail and overall shape in mind. If you're looking to have T-shirts made, watch the number of colors used to keep costs down. Make sure your logo concept is clear at both small and large sizes. Have the concept developed digitally by a professional designer or illustrator for the cleanest reproduction.
Getting It Out There
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Once you have your logo concept developed and finalized digitally, start getting it associated with you as a fighter, studio, team or event. Discussing how you'll be using the final logo with a professional designer will allow her to assist you in finding quality vendors who will work at a reasonable cost.
Martial arts patches can be manufactured to custom specifications. Shirts, hats and other promotional gear can be produced, as can promo posters, pins and flyers. Generally the costs of having any kind of promotional merchandise or printed materials produced varies depending on the quantity, number of colors and other production factors.
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