- Base your eye shadow color off the color of your eyes. Find the best shadow for you by looking at the color wheel. Locate complementary colors by finding colors across from your eye color on the color wheel. If you have green eyes, try a purple eye shadow. Blue shadow will make brown eyes pop. Complementary shades will make your eyes stand out. Each color has hundreds of shade variations for variety. Stick to eye shadows in the same color family as your eye color for a neutral face, such as copper and champagne for brown eyes.
- Apply the idea of color seasons to find the perfect eye shadow color. This may give you a wider range of options than choosing a shadow by eye color. You'll be able to find a hue to match a particular outfit. The color seasons take into account your skin tone, eye color and hair color. The color-season theory usually classifies redheads as autumns. Autumns should wear gold, as it's a warm tone. Springs should stay away from darker colors and go for a pink or peach shadow. Winters need cooler colors and should buy an eye shadow with drama such as navy blue. Blondes or brunettes can classify as a summer season and should look for soft pastel colors like rose.
- Choose the best color of eye shadow to coordinate with your outfit. Use the different color theories to buy a few eye-shadow staples that match both your skin tone and eye color. Most of the season color charts include a range of colors. Buy shadows based on whether they are a warm or cool color. You can still wear your favorite colors, such as blue or pink; just find the best shade for you personally. This will look better on you than matching the shade directly to the color of your outfit. Neutral eye-shadow colors include gold and brown and will complement most wardrobe choices.
- There are a few eye-shadow colors that will look good on almost all skin tones and eye colors. Think of the colors of an actual shadow. This includes shades of blue, black and gray. Try a smoky eye to add drama to an outfit and make your eyes stand out.
