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Marketing and advertising is an important aspect of business that exposes a company to the public, draws in new customers and helps a company's growth. Get great business tips with this free video series on marketing and advertising.
There are 8 videos in this series:
Marketing your patented idea requires the help of licensing agents, legal professionals and research firms. Market a patent with tips from a marketing executive in this free video on marketing and advertising.
Marketing your invention requires a presentation of the working model, packaging, costs, retail price and websites. Market an invention with tips from a marketing executive in this free video on marketing and advertising.
Pricing a new product depends on the conditions of the market and competitors' prices. Price a product with tips from a marketing executive in this free video on marketing and advertising.
Attracting customers is an ongoing process throughout the life of a business that constantly forces business owners to re-evaluate their customer base. Attract customers with tips from a marketing executive in this free video on marketing and advertising.
To find cheap advertising, look into streaming audio spots on radio station websites, ads on cable television and in weekly papers. Find cheap advertising with tips from a marketing executive in this free video on marketing and advertising.
Free advertising is available in the form of streaming video on the Internet, world of mouth and getting connected in a community. Find free advertising with tips from a marketing executive in this free video on marketing and advertising.
A successful trade show is possible with a great presentation, a website for the product or service and effective face-to-face selling. Make a successful trade show with tips from a marketing executive in this free video on marketing and advertising.
Marketing a business through grassroots marketing begins with word of mouth, customer referrals and community interaction. Use grassroots marketing to market a business with tips from a marketing executive in this free video on marketing and advertising.
Starting a business requires the utmost organization and planning. Beyond conceptualizing a business plan and getting the ball rolling, there are employees to compensate, books to keep and bills to pay. It is the small business owners' responsibility to monitor every detail that takes place in their business. One of the most important aspects of a new business is marketing and advertising. Following the four Ps, product, price, place and promotion, good marketing maximizes the distribution of a product and constantly brings in new customers. It can be strenuous work to start a new business, but keeping organized and accurate is the foundation to a successful company. In this free video series on marketing and advertising, a marketing executive discusses this important aspect of business. Learn about marketing a patented idea or product with licensed professionals, and find out how to market an invention through effective presentations. Attract new customers, find cheap advertising and market a new business successfully with these marketing and advertising tips.
Peggy Morgan Collins Peggy Collins is a dynamic marketing executive who knows the importance of making an impression. Over her two decades in the media, an entrepreneurial spirit and a common-sense approach to business have helped her accomplish extraordinary success, working with clients in a broad range of industries. Collins has been privileged to work with some of the biggest, brightest and best leaders in broadcasting, publishing and marketing. She is an articulate, compelling communicator who has spent years refining her skills for delivering compelling messages effectively and on-target. No stranger to hard work, Collins established her own advertising agency in the competitive Tampa Bay market, where she helps her clients design and implement marketing solutions, maintain accountability and insure maximum ROI for their ad dollars. She truly understands people and how to, not just influence, but motivate, consumers on a fundamental level. Collins' commitment to excellence, faith and honesty are at the core of who she is as a professional.dkdk
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