Advertising Antiques for Sale

Series Summary

Every seller knows that advertising is the best way to inform buyers about a product. It is common sense. However, when selling lesser known objects, the importance of advertising increases. Antiques have an unique market. For instance, how many people are interested in a rare ephemera pamphlet on the Ford automobile? Well, rest assured that someone out there wants it. Nevertheless, finding that person can be tricky. Thankfully, by using local resources, antique magazines and collector's guilds, peak the interest of the collectors that will pay for rare antiques. In this free video series, get some tips for selling antiques from the owner of an antique store. Joan Braunstein discusses several ways to increase interest in antiques. Advertising is the crucial component for selling antiques. Let Braunstein offer ideas for advertising antiques. By using a variety of magazines, such as Collector's World and Collect It, spread the word about antiques for sale. Also, find out how to use local resources to sell antiques. So, take a moment, and find out more about how to sell antiques with this free video series.

Video Transcript

"This is Jan, and I'm here to talk to you now, a little bit about marketing and advertising your collectibles. After you've learned, do all your research, you start buying all this cool stuff, and you say, you know what? I've got too much stuff. What am I going to do with it? or you can do like I did, open up an antique mall, because you have so much stuff, that you're just completely out of control, so if that happens to be the case, I'm going to give you some ideas, for how you can figure out how to start making a little money. Maybe advertising it, finding out who wants it. Find out where the market, for whatever you have, is. That's what we're going to do in this next little set. We're going to figure out what to do, if you have an addiction to buying old stuff, and you have to start liquidating, because you have no room in your home anymore. That's what we're going to do, so I want you to pay attention. You might want to go grab and pencil and a paper, because we're going to take notes on this one. I want you to pay attention, and see where we're going to go, to unload your stuff."