About Damage Caused By Straightening Hair

Video Transcript

"Hi I'm Liz Muller, from Liz's Hair Design in Hollywood, Florida. In this clip we're going to discuss damage caused by straightening hair. Now, there's damage that can be caused on the hair if it's not relaxed properly. If the perm or the relaxers left on too long, and the reason why we don't have a model here showing you that is because their hair could actually drop off if I showed you the kind of damage that a relaxer or a bad chemical can do when you're applying it on the hair. It can actually just drop off and actually melt off the hair. So, you know it's a very dangerous thing. But, if you use excellent products like Affirm or Mizani, and you use it properly with a certified cosmetologist, somebody's who has been doing hair for a while and they know what they're doing when it comes to relaxers, then you should have no damaged hair, OK? But it can cause damage if left on too long. I had a customer that went to another state had her hair relaxed and, as she started seeing the damage little by little, because what happens is it starts to fall off a little bit at a time, and then you'll notice later on what the damage is, OK? This is Liz Muller."