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From Quick Guide: Business-to-Business Guide
Summary: Transferring a business title involves selling the name of the business along with all the inventory, accounts receivables, work in progress, etc. Learn how to transfer a business title from a business broker in this free video on business.
Robert Nizza consults with business owners to prepare them for the sale of their businesses. The process includes offering an opinion of value, finding buyers and guiding the...read more
"Hello, I'm Robert Nizza with the BTI Group in San Francisco. The topic now is transferring a business title. If you're interested in selling your business, typically you want to sell the whole business and not parts of it. One of the key things regarding business is what is the business called? Is it named after you, is it some catchy name or whatever? You always have to think in terms of the person buying your business. Does that person want the name? Typically that person does want the name because in the name is embedded years or decades of goodwill associated with that name. The name simply transfers according to the purchase offer agreement that you have. So, in summary, when you want to go sell your business, plan on selling everything associated with the business. The business name, the accounts receivable, the accounts payable, any work in process, inventory. Everything that needs to be part of the business needs to be sold with the business, and the name is probably the most important thing."