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Summary: Talk to your students early on, maybe even the first day of class, about all the benefits of the course. Learn how to manage a college classroom by selling the course from a professional speaker and communications instructor in this free video.
Tracy Goodwin has a master’s in corporate communication and 10 years experience in professional speaking. Recipient of numerous public speaking awards and is a college professor of...read more
"OK, the first thing we want to talk about that you will; you will definitely encounter this at some point or another with one or possibly more students: students who are resisting the course, or feel like they don't need the course. And there are a lot of, I encounter it every semester. Students who don't understand why they need the course, or they're resisting the course for a number of reasons. So there's some strategies that you want to take on and a lot of them you want to do at the beginning of the semester. The first is: Sell the course. Now what I mean by sell the course is: talk to your students early on, maybe even the first day of class about all the benefits of the course. Sometimes the students have no idea of what the course is even about. So you want to sell it to them. "You're going to learn this, this, this, this and this." Tell them about all the great things they're going to learn but then you want to take it one step further. Not only sell the things that you're going to learn but sell the ways, in the future, that the students can apply the things that they learn in your course. Sometimes they can't see beyond that. "Well, how is this relevant to me in life? How is this relevant to me in my job?" So you need to take those things and sell them along with the benefit the student is going to get in the real world."
eHow Article: Classroom Management: Sell the Course