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How to Make Money at the Car Auctions

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From Quick Guide: Car Auctions 101

Summary: Making money through car auctions can be done by purchasing demo vehicles or program cars from auctions and offering them at a retail car dealership. Turn a profit from auctioned cars with help from the marketing manager of a car dealership in this free video on selling cars.

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By Josh Barbour
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Josh Barbour is the sales and marketing manager for Capital Ford Lincoln Mercury of Wilmington, N.C. His dad, Doug Barbour, is the managing partner, and they have been serving the...read more

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Video Transcript

"The way that we usually auctioneer in our store is to buy our inventory for retail sale, buy program cars off leased cars, factory type demos that we put on our used car lot and offer to the public as program cars. I am sure that a lot of people have probably heard that term. That is the way I typically use the auction also to sell cars that I just haven't had, haven't had luck with here. There is nothing wrong with them but just perhaps they are off make or something that I just don't seem to have a market for here in my area because if you get dealers coming down from multiple states and multiple areas within our state. With the internet we are able to see in advance what is going to actually run at the auction so if I knew that someone was looking for a particular model and I see something similar I can give them a heads up I am going to have an opportunity at this car would you be interested in it, I don't know how much it is going to be but would you be interested in it so if I feel like they are and I feel like it is going to be generally in their budget we can go ahead and purchase that car and try to sell it to them once we get it in."

eHow Article: How to Make Money at the Car Auctions

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