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Setting Up an Online Business

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Summary: Setting up an online business requires researching the industry of the product or service being offered, looking at the competition and determining whether an another competitor in the market could be successful. Consider hiring a professional familiar with Internet businesses with advice from a business professor in this free video on online businesses.

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By John Niemira
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John Niemira is a professor of business at Stevens-Henager College in Salt Lake City, Utah.read more

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Video Transcript

"Hi, my name is John Niemira, and I wanted to talk to you today about setting up your own online business. Your own online business can be a simple process or a very complex process. What you want to do is get out there and start the...your research on the product that you want to sell or the service that you want to provide. See what the current market is like. Who is out there already with that business selling that idea, that service, or that product? What are they doing and who are they selling to? Research what the market holds for you. Is there room for another competitor and how will you break into that market and be successful? One of the keys to being successful is having a good business plan, of course, and a marketing plan. Who will you sell to? Who will be your market? And what makes you different from your competition out there? Research is the key to this, and business knowledge and research. Do not reinvent the wheel yourself. Use what is out there and existing. Get some professional help if you need. And do your research. For any more information on this topic or any other business topic, you can contact me directly at my email, jniemira@gmail.com."

eHow Article: Setting Up an Online Business

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