About Yahoo! Direct Stock Purchase Plans

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Participating in direct stock purchase plans with Yahoo! requires an initial investment of $250 and $50 increases on subsequent investments. Consider using a stockbroker to purchase Yahoo! stock with tips from a personal financial adviser in this free video on stocks and investments.

Part of the Video Series: Stock Market Investing Tips
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Video Transcript

Hi, I'm Roger Groh. Today we're here to talk about Yahoo and how you can participate in Yahoo long term. You know, Yahoo's one of those cornerstone companies in terms of development of the Internet globally. You can go to their website, yahoo.com, and on the website are a complete description of their financials, their business plan in the past, and also an explanation of what they want to be doing in the future. Last, it also talks about other investment they've made in companies outside the United States that may be of interest to you. So, how can you participate with Yahoo? Well, you can go to your stock brokerage firm, or your discount stock broker's firm and you can tell them to buy shares of common stock for you. You'll pay a commission if you do that. You can also go directly to Yahoo though, and buy stock. Now, why would you do that. Well, traditionally, it's been a little bit cheaper in terms of commission to go directly to a company, but more importantly, it was a way where you could set up a continual purchase plan, where you were going to stick in a thousand dollars a month or ten thousand dollars a month or whatever it was that you were going to commit, and build the major position over a very long period of time in a company that is likely to see gross income go up and net income go up over an extended period. That's according to Yahoo, not according to me. In Yahoo, to participate, your initial investment is a minimum of two hundred and fifty dollars. After that, each investment has to be in increments of fifty dollars. There may be fees associated with those purchases or in the sale of those purchases. However, you may also elect to transfer your shares to someone else. Now, that in fact might be the cheaper thing to do than buying and selling commissions. So I'm Roger Groh and that's a little bit about how you can buy stock from Yahoo directly.

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