Best Way to Put On Eye Shadow

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The best way to put on eye shadow includes beginning with an eye shadow primer, working in the lightest color on the lid and adding darker colors in the crease of the eye. Apply eye shadow like a pro with beauty tips from a certified aesthetician in this free video on makeup and cosmetics.

Part of the Video Series: Makeup Application Tips
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Video Transcript

Hi, I'm Kelli. I'm an aesthetician and makeup artist at Ulta Salon and Cosmetics, and I'm going to show you the best way to put on eyeshadow. I'm just going to show you how to do a quick, easy daytime look just using four really neutral colors. The first thing we're going to do is we're going to use an eyeshadow primer just to kind of show you what an eyeshadow primer does. Basically, it's adhering the eyeshadow to the eye and preventing it from creasing and caking. It also helps it go on with more pigment -- it helps it blend a lot easier. So if you just look at an eyeshadow put on just my bare hand, and then if I put it on top of a primer, you can see just how much more pigment it picks and grabs and it sticks and just shows up a lot better and blends a lot easier. So that's the first thing we're going to do is apply some primer. We're just going to put this all over the lid. And then we're going to use a fluffy blending brush. Start with the lightest color. And we're just going to put this all over from lash to brow. We're going to move on to our second lightest color, and we're just going to blend this in on the lid. We're going to take our third color here and we're just going to put a little bit on the outer corner to really define the outer corner and give it some depth. And then to define the crease, we're going to use our darkest shade to define the crease, and we're going to use a dome-shaped brush. Just get a little bit of the product, and we're just going to get right in her crease and do a windshield wiper motion back and forth to define and contour of the crease. Easiest way to find your own crease is if you kind of look in the mirror and lean back, and that'll ensure that you get your brush in the natural crease instead of placing your eyeshadow up too high. And then I'm just going to go back with a little bit of my lightest color, which is the first shade that we used. Just pop a little bit on the inner corner and under the brow for highlight. So that's an easy way on how you can do a basic eyeshadow look.

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