How to Work Internet Insurance Leads

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From Quick Guide: Sales Leads Guide

Summary: To work an Internet insurance lead, contact the lead by e-mail or phone, work with referrals and get leads from different businesses. Try to win the insurance business of an Internet lead in the same way as any other lead, and consider information from a licensed insurance salesperson in this free video on insurance.

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By Ned Leutz
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Ned Leutz is a licensed insurance salesperson at Webber and Grinnell insurance in Northampton, Mass. He is licensed for auto, liability, homeowner's, commercial and property insurance....read more

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Video Transcript

"How to work Internet insurance leads. As we know, today a lot of business is done on the Internet, and a lot of people are searching for products on the Internet, and therefore, look to purchase insurance through the Internet. Working an Internet insurance sales lead is similar to working a a lead you might have gotten over the phone. I suggest that you respond to the person either via E-mail or the phone, follow-up with them, and then try to try to win their business. There's some good stuff that happens on the Internet. Sometimes, sales leads on the Internet are good. I find though that better leads come from within my own network, from referrals, or from businesses or individuals that I know, or know through someone else. Often, the best business is the business that you've seen, that you can touch, that you can go out and see. On the Internet sometimes you get questionable business. That's all all I'll say about it. Certainly, there's lots of different ways to obtain Internet sales leads. One could have a place on their website where people could fill in information, and you get a lead that way. That's what our agency does. Or there are companies out there that will sell you leads. They have a a main website where people put in their location and what they're looking for, and then that lead will get sent to you if your purchase their purchase their services. So, I guess there's really two main ways you could obtain it. You could have a website that directs traffic directly to you, or you could purchase leads through a a a larger wholesaler of leads."

eHow Article: How to Work Internet Insurance Leads

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