Merchandising Your Music

Video Transcript

"It's Jerimae Yoder with Expert Village talking about performing solo. Today as fas as making a CD do it the best that you possible can. Do your demos at home but go to a professional studio if you're going to to do a CD that you want to sell at the show. Start small get 4 or 5 originals go to a studio and knock them out and get great sound quality have a producer maybe play some instruments on the CD. Get it professionally mastered then get a professional cover done and get a thousand copies prep so that you're ready to get out there and do this thing. And you can get almost a thousand copies now in cupboard sleeve for just over a $1,000. It's a buck of CD's you got a thousand of CD's and you're selling them for $3-$5 at a show you do the math, if you sell all thousand CD's you just made a profit of $4,000 if you're selling them at $5 a piece. So what does that say you can give away half of them and still make about a thousand dollars profit. And what can you do take that money and dump it into your next project if you get more songs ready to go. After you made your CD you want to start thinking about other merchandising things, simple things like t-shirts and hats and stickers go along way on a merchandise table. They will really help you to get further in your career and also if you have your logo on your website on all those things even if you have just a myspace website and you're putting it out on all your gear. People has a direct link to get to what's going on with you that's a great way to market yourself and to merchandise what you're doing."