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Summary: Learn how to shine men's shoes in this free male grooming and personal hygiene video from our men's grooming expert.
Vic Sosikian, founder of Mark Matthew Fine Gentlemen’s Grooming Club in Los Angeles, describes his establishment as a cross between a barber shop, salon, and day spa for men. read more
"Hi this is Vic Sasikian I'm with Mark Matthew Fine Gentleman's Grooming Club in Studio City on behalf of Expert Village. In this clip we are going to be talking about shining your shoes. What good is it if you look good from head to toe but your shoes are a mess. So you want to make sure you have nicely shine shoes. The way that you do that you pick up a nice shoe polish that matches the color of your shoes black with black, brown. Now you want to get a old tee shirt or a old rag and go ahead in circular motion pick up some of that polish, massage, almost massage into your shoes. You can repeated twice if you like just spend about 5 minutes putting on applying the shoe polish. After you are done let the shoe dry for about 10-15 minutes then you can pick up any of these shoe brushes at any drug store and what you want to do is start brushing the shoe. Now you are not going to notice the polish coming off right the first minute but after 5-6 minutes brushing all around you will start to see that shine. If you want to give it a stronger shine you want to repeat this process put in all the polish and brush off and then use that old cotton tee shirt or towel to buff to a high shine. "
eHow Article: How to Shine Men's Shoes at Home