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Summary: Bra sizing can be very confusing, so a certified bra fitter is here to teach you all about bra sizes in this free video on women's lingerie.
Jennifer Krischer studied fashion design at The School of the Art Institute of Chicago and costume design at UCLA. She styles on music videos and fashion shoots and works as a lingerie...read more
For centuries the brassiere, or bra, has worked to cover, restrain, elevate and enhance women's breasts. Considered the foundation of undergarments, modern bras were originally developed in the late 19th century to replace the corset, and have since taken on great cultural significance. While some view bras as a symbol of feminine beauty and sexuality, others view them as oppressive symbols of societal pressure. Interestingly, bras are by no means popular throughout the world, and most women in non-Western cultures do not wear them at all. However, in the Western world it is thought that 90% of women wear a bra.
Finding a bra that fits correctly and looks good can be tough. For years women have dealt with uncomfortable and ugly bras and lingerie, but in this free video series, our expert will give you the information to find the perfect bra. She will give tips and advice on how to measure for a bra, how to find the right bra for different occasions, and even how to use bra enhancing accessories. If you are tired of bra straps digging into your shoulders, or dealing with plain, boring bra styles, this video will give you all the information you need to be really satisfied with your bra choice and fit.
"I am here today to talk to you about how to measure your bra size. When you pick up a bra the tag will indicate the size. There is a number and a letter, the number refers to the width of the band and the letter refers to the size of the wire. When you are measuring your band size you want to start from underneath the breast tissue in the front, go all the way to the back and get the measurement of your rib cage. Measurements start at 28 and go up increments of two inches all the way up to the 50's. If you measure between 30 and 32 inches around, I would recommended a 32 inch band, if you measure between 32 and 34 inches, I would recommend a 34 inch band. The cup is a little bit different. A cup is a measurement of your breast tissue in proportion to your band size. Cups range from size A and go all the way into H, I, J. The most common ones we know is A, B, C, D and double D."
eHow Article: Understanding Bra Sizes