How to Increase Productivity in Your Business

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Run a better small business! Learn how to organize your business in this free video clip about business franchising.

Part of the Video Series: How to Franchise Your Business
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Video Transcript

In this segment: doing the business. It includes 3 areas initially; one is software. Today we need software. You can't run business without it and yet as little as 25 years ago we didn't have any software in small business. Communication. I'm not talking about just telephones. I'm talking about within your organization itself. Then see the production of the service or delivery systems. Let's look at each of those. The software you're going to need. You're going to need a relational data base if you have customers. Guess what, you've got customers. You need to know about these customers and get as much information as you can from your customer so you can address what their needs are. Second is the communication, and that means that when you are dealing with customers if you have someone in your staff working with an individual customer that they pretty much stay with that customer so that there's not confusion between another person serving that customer. So if you can summit it out to different people in your office, that's an expert way to do it and you’ll end up with quality assurance from your customer and they'll know who you are. Today it's a relational business time. It isn't sales time, it's a relational business. That's what's going on in America today. Last of all is production of the service or delivery systems. You just promise. Whatever you promise you must deliver each and every time. It's called 0 defects, and in a later segment I'm going to actually explain how you can achieve 0 defects. In my business, a maid service, I didn't even see my teams, yet we ended up with less and a 1% complaint ratio. Through the years of consulting, people look at me and say, "How could that be possible? I can't get the guy next to me do it right."


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