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Comments on: How to Create a Press Kit

9 Comments From eHow Members

davidavis said

on 9/19/2009 I have to say, it was nice to find your website. People like me who've never done their own press kit don't really know where to start. You spelled out the process very succinctly. At the end, I didn't have the time to do it all myself but it was nice to understand the overall process. Thank you also millerworks. I contacted inkrockit.com as you suggested, only I worked with a guy named Grant and they were WONDERFUL! I wouldn't normally even post to something like this but they really helped me out and I want everyone to know that even though heir web site doesn't really say that they help with developing press kits, they do. It was an unusually great service for an online company. Once again thank you eHow. Your site really hooked me up!

trevorm1 said

on 4/26/2009 From a music business perspective it's always great to have some press kits in the car. You never know when you're going to be somewhere that you would just 'die' to play. Great Article. Easy to understand and pretty much universal. Thanks

on 3/30/2009 I agree that a press kit has to be right. I think a person can conceptualize their look to start with, but it always helps to consult a reputable professional who can give you high quality at an affordable price. There are many on the net worth looking at. I've had amazing results with http://www.inkrockit.com where I worked with a guy named Don on my project. What I had was great. Where he took it was better. Much better. Good luck.

ciatara said

on 7/23/2008 sorry for the double post! I had a computer issue!

ciatara said

on 7/23/2008 Press kits are vital to new businesses but they have to done right or they will hurt your company's image and your chances of getting off the ground. I'm in the middle of creating mine for my new online retail store at www.ciatara.com.

ciatara said

on 7/23/2008 Press kits are vital to new businesses but they have to be done right or your damage your company's image before anyone even knows about it. I'm in the middle of creating mine for my new online retail store at www.ciatara.com

ShaDoe said

on 9/11/2007 10 Press Kits won't do. Start-up companies sometimes don't realize how essential and universal a press kit can be to promoting your company and/or product. If you are participating at a trade show, giving a presentation to a perspective retailer/investor, or simply out to dinner and talking about your adventures as a new business owner, having a rock-house press kit on hand (if size permits) and at arms reach is the best way to showcase your business. Also, as stated above, make sure no matter who your target audience is, that your press kit is as professionally assembled at possible. If spending a little more dinero is what it takes to go from OK to great!...go great! Great will pay for itself in no time.

Anonymous said

on 8/11/2006 If you're a photographer, you're in an ideal position to publicize yourself. I specialize in buildings and street photography and used a high-contrast color image of a building I'd shot as the graphic on my business card. Given to a prospect or client it shows what you are capable of, and often provides a conversation ice-breaker if it's interesting. Needless to say, it must be well balanced both in color and sharpness.

Anonymous said

on 11/22/2005 Most often, the media will toss the press kit, but they will hold on to the Rolodex card. Make sure to include as much information as you can on both sides of the Rolodex card.

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