Small business owners wear many hats, especially those who run sole proprietorships. For these... more
Small business owners wear many hats, especially those who run sole proprietorships. For these individuals, they're not only overseeing the entire operation, but they're more than likely the ones doing all the work as well. Daily tasks include keeping current clients happy, finding new clients, meeting crucial deadlines and filling orders or making appointments.
In a struggling economy like the one we're currently trying to work our way out from under, small business owners are trying to hold on to their existing clientele like grim death. The thought of losing just one client is akin (on a mental level) to the entire business going belly-up. But, stop for a minute, take a long hard look at each of your clients and ask yourself these questions:
* Is this existing client providing my company with on-going work?
* Is this client difficult to deal with?
* Does this client pay according to schedule?
* Does this client often have unrealistic expectations?
* Do I work significantly harder for this client just to prevent losing their business, although they provide less profitable work for me than other clients?
Dropping an existing client is always hard to do, but if you take a business-minded approach to it, your company may run more efficiently, you'll have fewer headaches and you can focus on the clients that can truly benefit your business.
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