Michael Merrick Crooks

I can't make stupid people smart ... but I can make smart people smarter.
Enthusiast 860 Points

Michael Merrick Crooks has been an advertising copywriter since 1984. Today he owns Crooks Advertising Alliance, an advertising, creative problem-solving and promotional marketing company. He has a way of looking at the same thing everyone else does, and seeing something different. He's an assistant Cub Scout leader and little league baseball coach. Read more of his promotional marketing articles at www.CrooksAdvertising.com or his articles on waterless tattoos at www.WaterlessTattoos.com

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by Aimee30 on 07/23/08 : Great pictures! ...
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Traditional media still has power. The internet has power. Promotional products have power. It is the advertisers and marketers who can effectively cross-promote their medias who will make the most of what is available to them. Think in terms of using TV or print to drive traffic to a website. Or using the internet to advertise a promotional item with in-store purchase. Cross promoting your media gives you the opportunity to attract prospects coming and going. Which is why it makes sense to hype your on-line presence in-store and vice versa. It lets your customers know they you have more than one way to serve them depending on their changing moods and situations. Warm Regards, Michael Crooks www.CrooksAdvertising.com
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Dear The Don and Felicity, Thank you for leaving a comment. I've got plenty more campaign marketing tips and a great campaogn marketing newsletter at http://www.goplogo.com Warm Regards. Michael
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