The Names of Desktop Publishing Programs
Desktop publishing applications are used for page layout to create newsletters and documents for online or print publications. Both small- and large-scale companies incorporate WYSIWYG (What You See Is What You Get) applications into their design and development of brochures, advertisements and promotions. Choosing the right application for your business will take some research.
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Microsoft Publisher
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Microsoft Publisher, included in the MS Office 2007 suite, is tutorial- and interactive-rich for the novice user. This application focuses on the home and small business user and is best known as an entry-level application. It differs from the rest of the Office 2007 suite because it does not include the MS ribbon structure. This program provides you with predesigned templates that can be customized to your needs. You can revise and reposition pictures, create newspaper columns and add pictures to text-based articles.
Adobe InDesign
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Developed by Adobe Systems, Adobe InDesign was first released in 1999 and can be used to create works in several print-based formats such as newspapers, magazines, brochures, posters and books. This feature-rich application supports cross-media publishing, meaning you can use interactive PDF documents that contain video, sound and productivity tools such as rapid table creation, smart guides and multiple-file placement to create sophisticated layouts. The automation and collaborative design feature make this application a favorite among comic book artists.
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Quark Express
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Quark Express is a WYSIWYG software application that is used for complex page layout and design. First released in 1987 for Macintosh desktops, the current version, Quark Express 8, allows users to publish documents in more than 30 languages, including German and Chinese. Features for Quark Express include design-driven topography, an intuitive user-friendly interface, built-in Flash authoring tools and the ability to share media across platforms such as the web.
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