Qualities of a Corporate Trainer


Many company executives have come to the realization that in order to stay ahead of the competition they must train their employees continuously. Corporate trainers often teach such proficiencies as communication, business writing, public speaking and technical skills. While a bachelor's degree is normally required to become a corporate trainer, there are also other paths, such as technical expertise. According to the Bureau of Labor Statistics, the median income for a trainer in 2008 was $87,000.

Technical And Functional Skills

  • A strong corporate trainer possesses the technical or functional skills that he or she is teaching. It's not enough to be a pleasant public speaker with funny stories to tell. He or she must actually have strong first-hand knowledge of the material he or she will be presenting. It not only makes the trainer a surer source of information for those in the class, but also adds credibility to his or her training in general.

Ability To Teach

  • Possessing knowledge is terrific, but it doesn't mean anything if the corporate trainer can't teach it. A big part of corporate training is knowing how to relate what one knows to other people. Effective teaching falls under the banner of effective communication and is a skill needed in order to train.

Voice Modulation

  • It is not uncommon to attend a meeting in which the presenter drones on, quickly losing the interest of his or her audience. A large part of that is due to the tone and volume of the presentation. While it's considered a "soft" skill, voice modulation is an important part of keeping people interested. Fortunately, it is also a skill that can be learned and practiced.


  • Although being humorous alone isn't enough to make a strong corporate trainer, it is certainly a skill that can help. Peppering what may otherwise be a dry presentation with funny anecdotes will keep the audience's attention focused squarely on the presenter.


  • Patience truly is a virtue when it comes to corporate training. Just as there are various levels of competency in school and on the job, there are also various levels in the course of training. Some students will simply require a little help in understanding and patience from the trainer.


  • One of the tricks of corporate training, particularly when working with a diverse workforce, is to balance the participation of all students. Every class naturally has students who are more outgoing and more likely to participate, but a good trainer knows to look for questions from those who are less vocal and find a way to include them in the training.

Knowledge Of The Subject


  • There may be those in class who possess extraordinary skills in the subject matter being taught, or those who will challenge the trainer. It is essential that a corporate trainer have the self-confidence to stand his or her ground in a tactful manner.

Good Listener

  • Students may become upset with a trainer who ignores their contributions or fails to recognize the value of what they are saying. Everyone has the desire to be heard, for their thoughts to be acknowledged. A good corporate trainer is as interested in listening as he or she is in speaking.

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