Bridal Show Vendor Handout Ideas
The bridal show is a prime arena for vendors in the wedding industry to market their services to future brides. Brides-to-be often attend these shows with their moms and their closest family members and friends. To grab their attention, vendors have to be creative and thoughtful with their bridal show handouts. Simply handing the bride-to-be a business card is not a memorable marketing technique. Some bridal show vendor handout ideas follow.
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Water Bottles
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Bridal shows are large, and with the desire to see as many vendors as possible, brides-to-be shuffle from booth to booth. With so much moving around, guests would find a cold water bottle refreshing when they arrive at your vendor table. Create personalized water bottle labels that congratulate the bride-to-be on her wedding, and include brief information about your business and contact information.
Photo Key Chains
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If you're a photographer, photograph brides-to-be with their guests and give them a photo key chain to take home. While you're taking and processing the photo, talk to guests about your services. On the back of the key chain, include your business name and contact information. Manage this task effectively by enlisting a few members from your staff to assist you.
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Trail Mix
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Offer small bags of trail mix to brides-to-be who stop at your table to help keep up their energy as they explore bridal show exhibits. Attach your business card to the bags.
Calendar or Journal
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Provide brides-to-be with journals or bridal planners they can use to keep track of important wedding information and appointments. Add a bridal tip of the week that can help with planning ideas. Include your business name and contact information on the front of the journal or calendar.
Hand Sanitizer
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With all of the food tasting, hand shaking and item handling, hand sanitizer is a must at bridal shows. Offer brides-to-be a small, purse-size hand sanitizer, and attach to the bottle your business information.
Bubbles or Rice
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Brides-to-be are all too familiar with the tradition of throwing rice or blowing bubbles after the wedding ceremony. Display colorful miniature bottles of bubbles or small bags of rice at your table. Attach a note congratulating the bride-to-be or a small love poem, and print your business information on a label and attach to the bottles or bags.
Cupcakes
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Provide brides-to-be with miniature cupcakes in a to-go box. If you offer cake decorating or baking services, then include a couple of tasty samples so brides-to-be can enjoy your treats during the show and take them home to give the groom-to-be a taste as well.
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