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Marketing & PR

Marketing & PR

eHow's collection of PR and marketing tools will answer your marketing and public relations questions. From writing and distributing press releases, to engaging in reputation management and damage control, eHow can help. Struggling to capture and maintain a profitable market share? Become a captain of industry by following eHow’s valuable marketing and promotion advice. Whether it’s general public relations information you seek, or advice on starting a viral marketing campaign, eHow’s business specialists have the tools you need.

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Showing 1-50 of 829 results

  • How to Twitter to Attract Business

    If you want to promote your business with Twitter, knowing how to twitter to attract business is important. A huge mistake that many businesses make is to set up a Twitter account and start...

  • How to Find Clients for your At-Home Business

    If you are running a business out of your home, you know how challenging it can be to find clients who want your business. This article will help you find those clients and keep them.

  • How to Make Friends At a Local Cafe While Doing Business

    With an increasing movement toward telecommuting and off-site employment, working at a local cafe has become popular. Many people use cafes as a place to work on business, writing, SEO, sales...

  • Easy Sign Making Ideas

    Signs can be an effective tool to help market an event or business. Signs can get the attention of people, whether you are planning a garage sale, raising money for a local community center or...

  • How to Sell Used Cars to a Business

    One business you can enter without putting up a lot of capital is buying and selling used cars. You don't even have to be a car enthusiast--just someone with a little time and money to devote to...

  • How to Select Promotional Action Items

    Have you ever been at an event where a business was giving out something with their name and contact information on it? These promotional items are given out as part of a marketing strategy with...

  • How to Develop a Successful Sales Plan

    In order to be successful in your business, you need a strategy to promote your products and services in a way that will get potential customers and clients interested. Developing an actionable...

  • Ways to Increase Your Business on the Internet

    Using the Internet is a low cost, relatively quick way to increase sales and profits in your business. There are many tactics which can be easily implemented, and the three that give you the...

  • How to Promote a Small Kitchen Business

    Your small kitchen business is dedicated creating kitchen spaces that are warm and inviting, yet functional and stylish. You consider everything from selecting economical, energy-efficient...

  • How to Use Public Relations In Your Business

    PR or public relations is often a misunderstood term that deserves a little clarification. Many people assume it is just another word for marketing. While they are related in some ways there is a...

  • How to Promote Your Lawn Care Business

    There are many ways to market your lawn care business but what works best? Should you use lawn care business flyers? What about going door to door and handing out lawn care business door hangers?...

  • How to Get Your First Few Lawn Care Customers

    When you are getting your lawn care business started the toughest thing to do always seems to be getting your first few lawn care customers. You might have gone out and gotten your first...

  • How to Market to Local Businesses

    If you are providing a business-to-business product or service, you will use different marketing and advertising methods than if you sold directly to the consumer. Businesses expect a high level...

  • How to Market a Laser Hair Removal Business

    The key to running a successful business is marketing. A marketing plan may include direct mail, ads, cold calls, public relations and much more. These are some ideas among others which you can...

  • How to Market a Business

    Starting a business is not enough. You need to be able to market your business so that customers can know that your business exists. There many ways of marketing a business. The best thing to do...

  • How to Grow Your Small Business - Pt. 1

    In this article you'll receive valuable advice on marketing your small business and references to other businesses that could help you get where you need to be.

  • How to Design Your Own Business Shirt

    When someone wears a shirt with your business logo, they become a walking billboard for the company, giving it an unspoken endorsement. A well-executed business shirt can be a relatively...

  • How to Avoid Social Marketing Etiquette Blunders

    How do you know if your business is following good social marketing etiquette? Social networking has provided a whole new way for businesses to connect with their clients on a personal level, so...

  • How to Get Free Publicity for Your Business by Writing a Press Release

    Let's face it: getting the word out to the community about your business is important, and most of the time will cost you money. But the alternative, invisibility, will mean a quick end to profits...

  • How to Make Business Cards Online

    There are many ways to create business cards online. You save money by making your own and it also gives you a great sense of accomplishment toward your business! Make 20 or 500 of them, it’s...

  • How to Start a Promotional Advertising Business

    Thomas Jefferson once said, "The man who stops advertising to save money is like the man who stops the clock to save time." Advertising and promoting businesses is necessary in today's fast paced...

  • How to Set Up a Sales Plan

    Setting up a sales plan is a pre-requisite for a new or established business with a five-year sales plan to manage a successful sales force. Identifying objectives, developing new prospects,...

  • How to Make Magnets for Your Business

    Simple and quick business card magnets can be created on the fly. Promotional magnets that require a special shape can be handmade, but this process is time-consuming and is best done by a...

  • How to Pick Names for a Bookkeeping Business

    The nameyou choose for a bookkeeping business should accurately reflect what you do. In other words when someone sees your business name he should not have to guess what type of business you are...

  • How to Create a Sales Plan

    The ultimate goal of a business owner is to make money. You can't make money if you don't have a proper plan that outlines how you'll achieve revenue goals for each quarter. A sales plan includes...

  • How to Market Wedding Photography

    You may be the most talented wedding photographer in your region, but talent alone doesn't make a business successful. Without proper marketing, you may be limiting your potential for growth....

  • What to Name My Legal Business

    What to name your legal business will represent an important part of moving ahead with your enterprise planning. Your business name may say something about who you are or what you do, and it may...

  • How to Market Your Appraisal Business

    Don't wait around for work to come to you. The days of lenders calling you are long gone and you need to do some serious marketing if you intent to stay in business. Fortunately, you can do this...

  • How to Incorporate Coupons With Local Community Businesses

    Small businesses and community members rely heavily upon one another. Small businesses provide residents with quality products and services that are convenient and local, while community members...

  • How to Promote a Product to Business People

    Promoting a product to business people requires plenty of background knowledge and practice. Being able to present properly is a minimum requirement. Selecting the right look and choosing the...

  • How to Find Current Mailing Lists

    Businesses use mailing lists to reach potential customers or business contacts. Finding the right list to fit a company's needs can result in increased sales or clients. There are several ways to...

  • How to Set Goals for a Sales Business Plan

    A crucial component to the success of any business is the ability to expand its customer base to ensure its share of the marketplace is maintained. Your business can achieve this success through...

  • How to Generate Investment Leads

    Generating investment leads can be a very difficult process, especially if beginning without a definite plan of action. This article will explore some basic strategies that can be effective lead...

  • How to Create a Public Relations Toolbox

    Ever since the revolution of the Internet, more and more brands are becoming digital. To start playing with the big brands, smaller guys have to learn Internet based PR. They have to learn the...

  • How to Advertise to the Business Market

    Business to business marketing is a strategy that focuses on fellow businesses as target markets. If your products are potentially useful to other businesses or designed specifically for a...

  • How to Market a Home Computer Consultancy Business

    Marketing a home computer consultancy business must be done consistently to be effective. Research the marketing done by other businesses and develop a marketing plan before committing to any...

  • How to Create a Music Business Website

    The Internet is an important part of the modern music industry. Creating a website is a great way to become involved in the larger music business network outside of your local area, and to make...

  • How to Design Your Own Printable Business Card

    Designing and printing your own business cards isn't difficult. Just know that professionally printed business cards leave a stronger impression on potential customers, so try to upgrade from home...

  • How to Develop a Product Sales Plan

    While many entrepreneurs recognize the importance of a written business plan, many fall short when it comes to creating sales plans for their new or existing businesses. A sales plan essentially...

  • How to Advertise Your Business With Giveaways

    Promoting your business with free items is a good strategy in any economic climate. You grab the attention of your target audience---people love to get free stuff. You establish credibility by...

  • How to Use Displays to Market Your Photography

    For small photography businesses on a limited budget, a display is the perfect tool in your marketing arsenal. Displays build credibility for your business, build brand recognition and is almost...

  • How to Write A Sound Bite

    A sound bite is a 30 second or less introduction for your business. It is designed to catch the attention of your listener and make them interested in hearing more about you and your business. It...

  • How to Market Your Local Company

    Just because you have an on line business does not mean you cannot market yourself locally off line. If you gain the attention of local off line customers then more then likely the attention of...

  • How to Get Free Sales Leads

    Are you looking to find and get free sales leads? Are you looking for free ways to generate sales leads for you home based business, network marketing website or MLM business? You don’t have to...

  • How to Grow Your Business Intuitively

    We ended up in the worst recession since the Great Depression because we all collectively listened to the “experts.” Can we really do much worse than that on our own? I doubt it. So why not try...

  • How to Shift Your Marketing Now For Success in the New Year

    Prepare now for success in the new year. Shift your focus from tactical marketing to transformational marketing. Inject that new attitude into your PR campaign, your internet marketing, and into...

  • How to Use Newsletters to Build Client Relationships in Your Photography Business

    As photographers, we aren't the type of businesses that people need on a daily, weekly or monthly basis. We are more of your special occasion type of business. The down side to this is that our...

  • How to Market Your Photography Business

    As a new home photography business, money is always tight. And even if it isn't, why spend thousands of dollars when some of the best marketing ideas are inexpensive or in some cases free with...

  • Payday Advance Marketing Strategies

    Payday Advances are business that offers loans to individuals with the collateral being their future paychecks. They also offer a place for individuals to cash checks immediately when they are...

  • How to Develop a Good Marketing Campaign That Really Sells

    Good marketing strategy / marketing campaign are essential to the growth of your business. Every successful corporation or small business has their own methods of advertising. The most effective...

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