How Much Do Sally Beauty Supply Store Managers Make?

Sally Beauty Supply stores display lipstick products to encourage impulse purchase behavior.
Sally Beauty Supply stores display lipstick products to encourage impulse purchase behavior. (Image: Sky View/Photodisc/Getty Images)

Sally Beauty Supply seeks candidates who possess prior retail leadership and cosmetology experience for its store manager positions. Some future store leaders start as part-time employees in clerk or sales roles. The compensation of a Sally Beauty Supply Store Manager may include a base salary as well as a bonus. Variations in annual pay tend to correlate with the manager's ability to meet sales performance targets.

Average Salary

The average annual financial compensation for a Sally Beauty Supply Store Manager is around $29,000, according to Career The site indicates a salary range between $16,000 and $55,000 per year. Anonymous surveys submitted by employees at report an annual salary range between $22,000 and $28,000. The average, according to surveys, is approximately $25,000 per year. The company's website does not disclose salary ranges in its job advertisements.

Assistant Managers

Assistant store managers earn between $22,000 and $26,000 per year, according to Career These positions groom employees for future store management. Assistant managers lead and manage stores when the store manager is absent. They work with the store manager to develop local initiatives to increase incremental sales. Assistant managers not only oversee employees, but also take an active role in all store level decisions, including visual merchandising, inventory control, stocking, hiring and corrective action.


The anonymous employee surveys at report that managers earn annual bonuses that average around $2,000. Managers usually earn bonuses for meeting certain incentives, which may include sales growth targets, promotional sales on certain items, employee retention and mystery shopper evaluations. District level leadership typically works directly with store managers and assistant managers to set realistic targets per period, which may cover a one- to three-month time period. Bonuses fluctuate depending upon individual store performance and do not carry a guarantee, unlike a base salary.


In addition to a base salary and bonus opportunity, Sally Beauty provides store managers with a benefits package, which includes sick, vacation and holiday pay, according to the company's website. Sally Beauty Supply provides store managers with access to tuition reimbursement, health and dental insurance, a 401(k) plan, profit sharing, discounts on store merchandise and life insurance. A comprehensive benefits package helps offset some of the costs associated with obtaining major medical coverage, returning to school for an advanced degree and retirement. Profit sharing gives store managers even more of an incentive to positively contribute to the company's bottom line. Many employees use profit sharing for retirement purposes or major expenses, which contribute to a sense of personal investment in a store's sales performance.

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