The Average Salary of Promotional Models

Save

Promotional modeling can involve a broad range of activities. You may be asked to demonstrate cosmetics, hand out samples of candy or ice cream, convey key selling points to prospective consumers in a store or on the street, or simply attract shoppers to a product display. You may also be asked to act as hostess or greeter at a trade show, event or hospitality suite. In all these areas, the salary range is broad.

In-Store Promotions

  • In-store promotions are typically staffed via promotional agencies. These agencies usually set model rates with their clients---either the product manufacturer, or another intermediate marketing agency. Rates vary widely within and across regional locales. The same agency might offer $10 per hour to hand out samples for one client and $20 per hour to do the same kind of work for another. The average hourly rate in larger cities is $14 to $15. In smaller towns, it may be as low as $12.

In-Store Demonstrations

  • An in-store demonstrator may prepare and offer samples of food. He may also demonstrate a technological or electronic device or gadget. The range of product types is broad and, again, the hourly or daily rates can be small or large. Often, large manufacturers, such as Proctor & Gamble or Sony will stage demonstrations on a national scale, placing models in stores from California to Maine. In such a case, typically, all models who work the demonstration event will be paid at the same rate. Rates may range from $8 per hour to $30 per hour (averaging $14) or more. Companies who pay by the day may offer $90 to $180 per six- to eight-hour day (which averages to $135). The pay rate may have nothing to do with the type or intensity of labor required.

Trade Show Models

  • Trade show models often act as greeters or booth staffers for large corporations at high-tech, medical or other conventions. They might also be required to perform crowd control duties. These events may be held in hotel ballrooms or in mammoth conference or exhibition halls. Typically, the pay will be higher for trade show work than for work at the consumer retail level. Models are also often paid by the day rather than by the hour at rates from $150 to $500 for a six- to eight-hour day, making the average $325. Trade shows in Las Vegas have been known to pay even more. It all depends on the event and the client.

Hospitality Modeling

  • Legitimate staffing of corporate hospitality suites may be even be accomplished by temporary staffing agencies, in addition to promotional and event staffing services. The work may require simply greeting guests at the suite rented by a cosmetic or tech company, for example. The rate range is $20 to $50 per hour or more, an average of about $35. Clients who request a certain look or language proficiency may offer even more money.

Alcohol or Wine Demonstrator

  • Even "dry samplings," which involve no serving of alcohol, pay at the higher end of the demo modeling scale. Though you may be paid as little as $15 to sample alcohol, rates generally start at $20 and rise to $45 or more. The average would be $23.50. High-end wine and champagne makers have been known to pay in excess of $50 per hour to samplers.

References

  • Matt, Co-Owner; RPM Event Staffing; Reno, NV
Promoted By Zergnet

Comments

You May Also Like

  • Job Description of a Promotional Model

    Job Description of a Promotional Model. ... a promotional model shows... The Average Job Salary at Hollister. Hollister is a retail clothing...

  • Yearly Salary of a Model

    The Annual Salary for a Fashion Show Producer; The Average Salary of a Model; ... Commercial Model Salary. Part of the series:...

  • The Average Salary of a Model

    The Average Salary of Promotional Models. Promotional modeling can involve a broad range of activities. You may be asked to demonstrate cosmetics,...

  • Promotional Gifts Tax Deductions

    Promotional Gifts Tax Deductions. ... federal income tax returns reflect income earned by individuals, ... Tax Write-Offs as Promotional Models;

  • The Average Salary of a Hostess

    The Average Salary of Promotional Models. Promotional modeling can involve a broad range of activities. You may be asked to demonstrate cosmetics,...

  • How to Determine the Fair Market Value of a Car

    Must See: Slide Shows. ... (Ford, for example), followed by the model. ... and will thus likely offer a lower rate for...

  • Job Description for Event Staff

    An event staff member is someone helps prepare venues for occasions such as concerts, sporting events, plays, trade shows or other types...

  • Salary of a Hand Model

    The Average Salary of Promotional Models; What Is the Minimum Wage for Models? Comments. Related Ads. Check It Out Lending Money to...

  • Trade Show Coordinator Job Description

    Trade show coordinators plan, organize and coordinate activities for a trade show, according to the Occupational Information Network (OIN). ... Salary and...

  • How to Become a Food Demonstrator

    Have you ever been to super stores like Target, Sam's Club or Costco? Have you seen the people at various stands throughout...

  • Average Salary of a Liquor Branding Ambassador

    How to Be a Brand Ambassador, Promotional Talent, Promo Model; Salary of a Liquor Store Owner; ... The average salary for this...

Related Searches

Read Article

23 Deliciously Easy Lunches to Bring to Work

M
Is DIY in your DNA? Become part of our maker community.
Submit Your Work!