Salary of a Customer Relations Manager (CRM)

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Customer relations managers are employed by large corporations to manage their customer service operations. This department engages directly with customers and is often the first point of contact. The customer relations manager creates, tracks and reports on key performance metrics. In addition, he often develops and implements procedures to improve efficiency.

Salary and Benefits

The total pay for a customer relations manager ranges between $36,981 and $70,060 annually, according to PayScale January 2011 data. This range falls in between the 25th and 75th percentile. Bonus, profit sharing and commission can account for a substantial part of the overall pay structure, ranging from $3,612 to $23,720. Health benefits are very common among customer relations managers, with 80 percent having medical coverage. Dental benefits are nearly as common, with 72 percent being covered. Not as popular are vision benefits, with only 53 percent having coverage.

Experience

Experience can be an important factor in determining the salary of a customer relations manager. Individuals with less than five years’ experience can earn between $36,280 and $65,000 annually, according to PayScale January 2011 data. With five to nine years’ experience, customer relations managers can experience a marginal increase to between $38,973 and $66,960. With 10 to 19 years’ experience, customer service managers can see their income increase by up to 30 percent, anywhere between $50,270 and $85,265. Earnings for this occupation peak at a range of $49,390 to $89,913, for individuals with 20 years or more experience.

Industry

Individuals working in automotive dealerships earn the least, between $27,978 and $47,166 annually, according to PayScale January 2011 data. Customer relations managers working in telecommunications services earn substantially more, ranging from $54,137 to $71,216. The information technology services industry offers the greatest income potential for customer relations managers. Individuals working in this field can earn anywhere between $65,000 and $91,000.

Gender

Gender can account for up to a nine percent difference in the salary of a customer relations manager. Female customer relations managers earn between $39,274 and $67,789 annually, according to PayScale January 2011 data. Their male counterparts can earn a higher income, anywhere from $41,415 to $74,129.

Location

Topping the list of best paying states for customer relations managers is New York, with a range of $38,698 to $86,110 annually, according to PayScale January 2011 data. California, Texas and Illinois also pay very well, anywhere between $34,537 and $73,986. In last place is Florida, with a range of $39,305 to $58,153.

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