Cutco Information
The Cutco Corporation, located in Olean, New York, has been manufacturing cutlery products since 1949, and has more than 15 million customers in the United States. The product line began with the Homemaker Set of knives made up of 10 basic pieces. Cutco products are American-made and can be assembled into a variety of sets or bought individually. Does this Spark an idea?
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Cutlery Products
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Cutco cutlery products include the three must-have knives known as the Kitchen Classics. These knives are the 5/8-inch petite chef knife, the trimmer and the 3/4-inch paring knife. Cutco offers a wide selection of specialty and everyday knives such as cheese knives, table knives, butcher knives, slicers, vegetable knives, boning knives, cleavers, steak knives, Santoku knives, salmon knives and spatula spreaders.
Additional Products
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In addition to cutlery pieces, Cutco makes other products, such as stainless steel cookware sets, gourmet fry pans, saute pans, sauce pans, Dutch ovens, griddles, stockpots and woks with covers. Other Cutco products include flatware place settings, pizza cutters, food and garlic presses, ice cream scoops, trays, shears, a variety of sporting knives and garden tools.
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Product Guarantee
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All Cutco products are backed by the Cutco Forever Guarantee promising customer satisfaction. If the customer is not completely satisfied by the product's performance, Cutco will fix or replace the product. Cutco guarantees their Double-D knives will remain sharp for years, however, if they need sharpening, Cutco will sharpen them. If Cutco products are abused or misused, they will be replaced for one-half the current retail cost of the item. The 15-day unconditional money back guarantee refunds the purchase price if the customer is not satisfied for any reason. The guarantee applies to in-home use.
Marketing
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Cutco products are solely distributed by Vector Marketing. Vector Marketing is a direct sales firm with administrative headquarters in Olean, New York, and is a wholly owned subsidiary of the Cutco Corporation. Vector Marketing has offices across the U. S. and Canada.
Direct Sales
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Vector Marketing uses the direct sales model for Cutco sales. Vector Marketing maintains a relationship with a number of colleges and universities in the U.S. and Canada. University professors have used parts of the Cutco sales program in their curriculum, and students sell Cutco products as part of a sales class. Vector Marketing offers a scholarship program and philanthropic support of academic programs and other organizations, including the Children's Wish Foundation of Canada,and the American Heart Association.
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References
- Photo Credit kitchen image by yong hong from Fotolia.com